Michelle McCormick co-founded Groundwork Strategies in 2016 and today oversees client communications and business operations. Michelle works with clients to set organizational goals, set creative direction and design, and focuses on long term initiatives that involve strategic communications planning and reporting. Her client work also includes creating and defining branded materials, launching and managing websites and developing and facilitating in-person and virtual conferences and panels. Michelle takes special pride in keeping goals, budgets, and policies on track while maintaining a flexible mindset to recognize when circumstances dictate a pivot.

Prior to co-founding Groundwork Strategies, Michelle worked for several companies as a business administrator and a project manager and led research and communications for the United Brotherhood of Carpenters at the regional council and district level.

Michelle has a Bachelor of Science degree from Rutgers University. She lives with her husband in New Jersey.